Apparently, Steve Sauerberg's Senate campaign team needs to bone up on their Federal Election Commission regulations. Here's the radio ad they released this week:
Internal mp3
Here's the problem with it:
In the disclaimer at the beginning, Sauerberg says: "...
Apparently, Steve Sauerberg's Senate campaign team needs to bone up on their Federal Election Commission regulations. Here's the radio ad they released this week:
Here's the problem with it:
In the disclaimer at the beginning, Sauerberg says: "Paid for by Sauerberg for U.S. Senate." That's the language campaigns should use on mailers and other printed materials. But when it comes to radio ads, here's what the FEC requires:
A radio broadcast must include an audio statement that is spoken by the candidate. The statement must identify the candidate, and state that he or she has approved the communication.
So, Sauerberg is actually required by law to say something like: "I'm Steve Sauerberg and I approve this message." Whoops!
UPDATE: The Sauerberg campaign has replaced the original ad. The new version has a proper disclaimer:
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