Compassion & Choices, a national organization working to protect and expand end-of-life options, has launched a new, multicultural outreach campaign.
The organization's new People of Color Initiative aims to "expand end-of-life options for African Americans, Latinos, Asian Americans, Pacific Islanders and other cultural communities nationwide," the group announced Wednesday.
Among other efforts, Compassion & Choices advocates for the implementation of state laws that authorize "medical aid in dying to allow mentally capable adults in their final weeks or months of a terminal disease to advance the time of death and end unbearable suffering," according to its website. The group helped enact such a measure in California last fall.
"Communities of color often have the highest rates of illness, yet are least likely to complete advance directives or discuss medical intervention with loved ones," said Brandi Alexander, one of the Compassion & Choices officials leading the People of Color Initiative. "The disparities that exist are the motivating factor for Compassion & Choices' increased and targeted outreach to communities of color. We are committed to raising awareness to ensure that all Americans are prepared for the inevitable end of life."